Instrumented Interconnecteds Intelligent

Graham Kittle, Leader, Business Analytics, IBM

Graham Kittle, Leader, Business Analytics, IBM

By Graham Kittle

Today as more and more companies embrace Social Business they are quickly learning that social networks are more than the new water cooler where people congregate to talk about their weekend, share pictures of the kids and reviews of movies. These networks have the potential to be something far more powerful, a business’s new “production line” that is based around knowledge. However, instead of turning steel into aeroplanes we are turning ideas into innovation.

This picture of employees lined up on a production line, working together to develop the next great idea came to mind when I was reading a post by my colleague Jonathan Ferrar. The article, titled “The Hunt for Talent: How Social and Analytics are Reinventing the Art of HR” focuses on the never ending search to find the best of what looks to be a shrinking pool of talent.

As Jonathan states in the article, success today requires human resource leaders to trade in some outdated hiring practices in favor of new social business capabilities that have the power to quickly and easily identify the right people for the right jobs at precisely the right time to create the 21st Century Workforce. 

These new capabilities include the use analytics where executives shift from gut-based decisions to fact-based decisions that leverage data and deliver real insight. The practice is largely untapped but as more and more areas of an organization experience the vast and valuable array of insights that are offered by this social/big data combination, including HR, that is changing and fast.

What I’d like to focus a little more on today is what comes after the offer letter has been signed. That’s right, hiring the right people is just the beginning. To use a golf analogy, the winners in this hunt for talent, the ones who get to sport the “green jacket,” are those who have a strong long game and a good short game. Translation: bringing on a talent is one thing, but unleashing their knowledge and expertise is another.

Today’s business winners succeed because of their people. These are the minds that drive innovation and unearth the next big idea that vaults the company forward. According to the 2012 IBM CEO Study, “Leading Through Connections,” 71 percent of CEOs cite human capital as their greatest source of sustained economic value. However, that doesn’t necessarily mean that companies are maximizing each asset.

For example, in the age of the global business, where great ideas can come from any corner of the world, what happens when employees don’t have an outlet to share their thoughts?  We have all experienced this scenario.  What happens when that light bulb goes off and there is no one there to see it, to help nurture it and bring it to life? That’s right. Nothing.

This is where social business enters the discussion.

Today’s social networks are the businesses’ new production line, where employees, partners and clients connect with each other to share vast amounts of knowledge about an endless number of things. On the other side are businesses who—with the right tools—can identify new chances to innovate by doing the following:

Capture the insights of employees: What are people talking about? Which topics are getting the most support and from who? Don’t just look at the thought leaders in your corporate office but everyone, from Atlanta to Australia and beyond.

Analyze the knowledge this social network creates: Good ideas can come from anywhere, whether it’s a first year data analyst or a veteran programmer. Don’t just see what topics are trending but look under the hood at why. Engage those involved and get their insights and guidance.

Share ideas throughout the business: Every business must be committed to promoting ideas that could accelerate innovation, out-market competitors and make it to the top of the mountain.

Leverage social to more deeply engage with customers and reach new audiences: Social networks offer the opportunity to remove boundaries both in attracting talent as well as tapping into it and bringing its ideas to life to build a Smarter Planet.

So I ask, is it time you trade in your virtual water cooler for a social production line?

If you are interested in hearing more about how businesses are already seeing tangible results from social business, such as improving efficiency, productivity, time to market and market exposure, take a look at IBM’s new TV ad. Incidentally, I appear in the TV ad and talk about that experience in my photo journal on the Social Business Insights blog.


For those who would like to keep this discussion going. Please join me between 4:00 pm EDT on April 10 and  8:00 am EDT on April 11 on to share your thoughts and successes on bringing out the best in your employees, creating a smarter workforce and using data to maximize your organization’s social business opportunity. Please RSVP today.

Bookmark and Share

Previous post

Next post

October 17, 2016
12:29 am

We absolutely love your blog and find a lot of your
post’s to be just what I’m looking for. Would you offer guest writers to write content for
you personally? I wouldn’t mind publishing a post or elaborating
on a lot of the subjects you write with regards to here.

Again, awesome blog!

Posted by: funeral hearse
October 16, 2016
1:25 pm

Amazing! Its in fact amazing paragraph, I have got much clear idea about
from this piece of writing.

Posted by: Hair transplant cost
October 15, 2016
3:42 pm

Awesome post.

Posted by: Accidente En Miraflores
October 10, 2016
11:04 am

You can certainly see your expertise within the work you write.
The arena hopes for even more passionate writers
such as you who are not afraid to say how they
believe. All the time go after your heart.

Posted by:
October 9, 2016
7:42 pm

With havin so much content do you ever run into any issues of plagorism or copyright violation? My website has a lot
of completely unique content I’ve either created myself
or outsourced but it appears a lot of it is popping it up all over the web without my
permission. Do you know any ways to help reduce content from being ripped
off? I’d definitely appreciate it.

Posted by:
October 9, 2016
8:55 am

I think that everything composed made a ton of
sense. But, what about this? suppose you were to write a awesome
headline? I ain’t saying your content isn’t good., but what if you added a headline that makes people desire more?

I mean Turning Your Social Networks into ‘Production Lines’ of
Innovation « A Smarter Planet Blog is kinda vanilla.
You could glance at Yahoo’s front page and watch how they create
news titles to get people interested. You might add a related
video or a related pic or two to get readers interested
about what you’ve got to say. In my opinion, it could make your blog a little bit more interesting.

Posted by: home maid residential cleaning
October 7, 2016
6:10 pm

fantastic put up, very informative. I’m wondering why
the other experts of this sector don’t understand this.
You must continue your writing. I’m confident, you’ve
a great readers’ base already!

Posted by: Hassie
October 7, 2016
1:19 am

This piece of writing offers clear idea in favor of the new visitors
of blogging, that genuinely how to do blogging and site-building.

Posted by: התקנת מנעול תל אביב
October 6, 2016
12:49 am

Howdy outstanding blog! Does running a blog such as
this take a lot of work? I have absolutely no expertise in programming but I had been hoping to start my own blog in the near future.

Anyhow, if you have any ideas or tips for new blog
owners please share. I understand this is off subject nevertheless I just needed to ask.
Many thanks!

Posted by:
October 5, 2016
1:43 pm

Simply wish to say your article is as astounding. The clearness in your post is simply excellent and i could assume
you are an expert on this subject. Well with your permission allow me to grab your feed to keep updated with forthcoming post.
Thanks a million and please carry on the gratifying work.

Posted by: טכנאי מזגנים בתל אביב
October 2, 2016
11:13 am

As a matter of fact, some of the means I utilized canine
beds had no details on Google adword tool, just if
I looked using them in Google search.

Posted by: Alma
September 26, 2016
3:34 am

How many miles? Those sound like a good deal as long as they aren’t too Meanwhile, sub 50k mile GTOs go for like

Posted by:
September 23, 2016
12:45 pm

People usually ask what the differences are among designing workouts for a woman and designing workuts for a

Posted by:
September 17, 2016
6:20 pm

I would by no means have been capavle to do that if I hadn’t gotten my
adrenals normalized and switched to a gluten no cost, sugar fee plant primarily based diet.

Posted by:
September 14, 2016
9:55 pm

I like the valuable info you supply for your articles.

I will bookmark your weblog and check once more right here
frequently. I am fairly certain I will be told many new
stuff right here! Best of luck for the next!

Posted by: מנעולנים חיפה
September 13, 2016
1:17 am

Attractive section of content. I just stumbled upon your website and in accession capital to assert that I get in fact enjoyed account your blog posts.
Anyway I’ll be subscribing to your augment and even I achievement you access consistently rapidly.

Posted by: hair transplant before and after
September 4, 2016
10:32 pm

You can certainly see your expertise in the work you write.
The sector hopes for even more passionate writers such as you who are not afraid to say
how they believe. At all times follow your heart.

Posted by: מנעולן בהוד השרון יצאת צדיק
September 4, 2016
12:06 am

We should be cautious even though picking a locksmith, as we will need a skilled that will be ready to securely safe our treasured items.
In addition, you might need to have an electronic key replaced and a
locksmith can also perform this service. This is one of the miracles an auto locksmith can perform.

Posted by: פורץ כספות בפתח תקוה
September 2, 2016
5:20 am

I am genuinely grateful to the holder of this website who has shared this wonderful paragraph at

Posted by: מנעולן במרכז כפר סבא
August 31, 2016
10:58 am

They can also provide you the total security systems installation for your
residential or commercial purposes. • Don’t forget to check its compatibility with your building structure
and the ability of the system to deliver a good sound quality which
depends on the structure of your home. Are you looking for an effective way to protect your family and your home.

Posted by: מנעולן זמין 24 שעות פתח תקוה
August 28, 2016
11:13 pm

Hi to every body, it’s my first pay a quick visit of this webpage; this weblog carries amazing and really good
stuff designed for readers.

Posted by: Velva
August 28, 2016
9:49 pm

I am regular reader, how are you everybody? This article posted at this website is in fact nice.

Posted by: maids services house cleaning
August 16, 2016
6:58 pm

You have brought up a very fantastic points,
thank you for the post.

Posted by:
August 16, 2016
3:25 am

I visited various web sites except the audio quality for audio
songs existinjg at this web site is actually wonderful.

Posted by:
August 15, 2016
8:46 am

Maps, Addresses and Driving Directions to important places such as:
Local Hospital Emergency Medical or “Walk-In” Clinics; Bank,
ATM and Money Exchange; Airport, Train Station,and Bus Stations; Post Office, Fed – Ex, UPS or other Express Mailing Businesses; Grocery Stores, Butcher, Baker,
Liquor Stores, or other Essential Stores; Internet
Café or Business Center; Recommended Restaurants, Cafes, Clubs, or Thoroughfares; Local Places of Worship with phone numbers.
‘ Locksmiths can also give genuine suggestions on the kind of security systems which should
be installed. Are you looking for an effective way to protect
your family and your home.

Posted by: מסגריה בפתח תקווה
August 13, 2016
1:23 am

Thanks for your personal marvelous posting! I genuinely enjoyed reading it,
you’re a great author.I wkll remember to bookmark your blog and will come back down the road.
I want to encourage continue your great work,have a nice evening!

Posted by: Wolfgang
August 11, 2016
1:35 pm

It’s a shame you don’t have a donate button! I’d without
a doubt donate to this excellent blog! I guess for now i’ll settle for book-marking and
adding your RSS feed to my Google account.
I look forward to new updates and will talk about this blog with my Facebook
group. Talk soon!

Posted by:
August 9, 2016
3:42 pm

Alright cleaners in mansfield so today on Repairs101 back by
a reputable handyman is a registry? If a person who knows the work
can be referred to as plumbing, while Blubs
only has four.

Posted by: Move In Cleaning Fort Worth
August 8, 2016
10:15 am

On sent que Musset est en proie au malaise qui s’empare souvent des tres jeunes gens lorsqu’ils s’apercoivent, au moment de commencer a penser par eux-memes, qu’ils sont devenus etrangers au cercle d’idees dans lequel ils ont ete

Posted by: boutique bio
August 7, 2016
8:17 pm

Hey! I could have sworn I’ve been to this website before but
after checking through some of the post I realized it’s new to
me. Nonetheless, I’m definitely glad I found it and I’ll be book-marking and checking back often!

Posted by: פלדלת באזור בית שמש
August 7, 2016
1:51 pm

The use of multiple projectors was fairly effective however was an costly, bulky, power-hungry and hot solution to
experience VR. VR headsets and VR smartphone apps use technology reminiscent of gaze
monitoring, IR sensors, gyroscopes and accelerometers
to maneuver the person’s view naturally.

Posted by: vrheadset
August 7, 2016
9:28 am

The emphasis is to have the flexibility to tweak phones ranging from
4” to six.1” in the best possible manner.

Posted by: Dominik
August 7, 2016
1:13 am

One day your clients might view 20 homes from your office in a day utilizing a VR headset.

Posted by:
August 6, 2016
6:37 pm

Quality posts is the key to be a focus for the viewers to pay a quick visit the website, that’s
what this web page is providing.

Posted by: limo hire prices
August 6, 2016
1:37 pm

They can also provide you the total security systems installation for your residential or commercial purposes.
They are very inexpensive and can be found at your local department or hardware store.

These companies may present specialized talent and gear needed for the work.

Posted by: שכפול מפתחות בפתח תקווה
August 6, 2016
4:29 am

Another option to have a secure home is to change your lock rather than install a new.

Here are several things you are able to do to prevent these types of situations:.

Make sure you clean your face thoroughly before moisturizing.

Posted by: עבודות ברזל בראשון לציון
August 5, 2016
8:59 pm

Since then, the design of locks has advanced and incorporated
new materials, such as steel, plastic, and other synthetic materials.
Here are several things you are able to do to prevent these types of situations:
. With a very good background to its credit, you will surely
have a rewarding and ingenuous experience with a locksmith.

Posted by: החלפת מנעולים בפתח תקוה
August 5, 2016
10:01 am

Bramah manufactures locks for domestic and commercial use.
1940 Tigertail Blvd, Unit 2 Fort Lauderdale, FL 33004. Keep away from any company which
has a huge amounts of problems.

Posted by: דרושים מנעולנים פתח תקוה
August 2, 2016
6:18 pm

Undeniably believe that which you stated. Your favorite justification appeared to be on the
net the simplest thing to be aware of. I say to you,
I definitely get irked while people consider worries that they just don’t know about.
You managed to hit the nail upon the top and also defined out the whole thing without having side effect
, people could take a signal. Will likely be back to get more.

Posted by:
August 2, 2016
3:15 pm

It is not my first time to pay a quick visit this website,
i am browsing this web site dailly and get good facts from here daily.

Posted by: לקבל מנותב כאן
July 23, 2016
5:23 am

You’re so interesting! I don’t believe I’ve read a single thing like that before.
So wonderful to find someone with some unique thoughts on this
subject matter. Really.. thank you for starting this up.
This web site is one thing that is needed on the
web, someone with a little originality!

Posted by: מנעולן בירושלים דפי זהב
July 17, 2016
1:01 pm

What’s up, yup this piece of writing is actually pleasant and I
have learned lot of things from it regarding blogging. thanks.

Posted by: chair4u
July 17, 2016
5:34 am

great publish, very informative. I ponder why the opposite specialists
of this sector don’t notice this. You should proceed
your writing. I am sure, you’ve a great readers’ base already!

Posted by: חברת אישורי הגעה
June 14, 2016
12:18 pm

Free XXX Adult Shows Best sex cams and live webcam porn chat with free webcam girls. Watch the best webcam sex and enjoy XXX adult sex shows from the comfort of your home.

Posted by: website
June 14, 2016
12:13 pm

spycam The private life of other people. Live voyeur video 24/7 reallifecam – !

Posted by: website
December 23, 2015
1:52 am FIT & FABULOUS, DIABETES. 4 UNUSUAL WAYS TO CURE DIABETES NATURALLY AT HOME. One of the most common health issues today is diabetes. According to the National Diabetes Statistics Report, the disease affected 29.1 million Americans in 2012, up from 25.8 million in 2010.

Posted by: website
November 26, 2015
11:36 am

טיפול בפצעים בפנים מכון Helga מעניק פתרונות אסתטיים מתקדמים לבעיות עור. המכון פועל על פי שיטת Helga, אשר פותחה על ידי הלגה רקנאטי. השיטה שואפת ליצור שינוי אמיתי באיכות חייהם של המטופלים ולהעניק להם ייעוץ שוטף וכלים לשמירה על התוצאות.

Posted by: website
November 14, 2015
1:41 pm

WOW just what I was looking for. Came here by searching
for analytics

Posted by: מנעולן 24 שעות באזור חיפה
July 24, 2015
12:30 pm

It’s actually a nice and useful piece of information. I’m satisfied that you simply shared this helpful information with us.
Please keep us informed like this. Thank you for sharing.

Posted by:
May 16, 2015
2:56 am

Victor worked for Aspen Commercial Security and has been continually grateful for the knowledge they have shared
with him. Usually a security code is used to open these kinds of locks.
In certain emergency situations, the availability of an expert locksmith in Delta BC
is really helpful for the users.

Posted by: תל אביב
April 14, 2015
3:42 pm

Obviously, however, the world of domain name purchasing and
selling is quite active and there is quite plenty of
cash to be made. But this much is certain, once a person has suffered through the painful and embarrassing sores
associated with this infection, he or she will not soon forget.
No long introductions about the author or personal stories just
to convince many to purchase it.

Posted by: candidiasis oral que es
April 10, 2015
7:18 am

When someone writes an piece of writing he/she keeps the thought of a user in his/her brain that
how a user can know it. Thus that’s why this piece of writing is
great. Thanks!

Posted by: מנעולן גבעתיים
February 22, 2015
3:43 am

I feel this is among the such a lot significant info for me.
And i am satisfied reading your article. However wanna statement on few
basic things, The site style is wonderful, the articles is in point of fact nice
: D. Excellent activity, cheers

Posted by: מנעולן גבעת שמואל יצאת צדיק
September 15, 2014
5:57 pm

We’re a bunch of volunteers and opening a new scheme in our community.

Your web site offered us with valuable information to work on. You’ve done an impressive process and our whole neighborhood might be grateful to you.

Posted by: מנעולן זמין 24 שעות בחיפה
August 29, 2014
4:32 am

What’s up to every body, it’s my first visit of this webpage; this
web site includes remarkable and truly fine material
in support of readers.

Posted by: imarketer שיווק באינטרנט
August 7, 2014
3:22 am

It’s a pity you don’t have a donate button! I’d certainly donate to this brilliant blog!

I suppose for now i’ll settle for book-marking and adding your RSS feed to my Google account.
I look forward to new updates and will share this site with my Facebook group.
Chat soon!

Posted by: יסתכלו על אתר אינטרנט זה
June 29, 2014
4:18 pm

It’s amazing to pay a quick visit this website
and reading the views of all friends concerning this post, while I am
also eager of getting knowledge.

Posted by: fifa 14 hack android no root
June 4, 2014
5:02 pm

This paragraph provides clear idea in support of the new people of
blogging, that actually how to do running a blog.

Posted by: Anna
June 1, 2014
3:32 am

I am actually pleased to glance at this webpage posts which contains lots of valuable information, thanks for providing such information.

Posted by: Alex
August 4, 2013
7:08 am

great issues altogether, you simply won a new reader. What may you suggest in regards to your post that you simply made some days ago? Any certain?

Posted by: Smart TV
August 3, 2013
1:59 pm

hi!,I like your writing very much! share we be in contact more approximately your article on AOL? I require an expert in this space to solve my problem. Maybe that’s you! Taking a look forward to peer you.

Posted by: Android Phone
August 2, 2013
10:01 am

You can certainly see your skills in the work you write. The arena hopes for more passionate writers like you who are not afraid to say how they believe. At all times follow your heart.

Posted by: Vegetarian Meals
July 30, 2013
7:13 am

Undeniably believe that which you said. Your favorite reason seemed to be on the web the simplest thing to be aware of. I say to you, I definitely get annoyed while people think about worries that they plainly don’t know about. You managed to hit the nail upon the top and also defined out the whole thing without having side-effects , people could take a signal. Will probably be back to get more. Thanks

Posted by: advice on online
July 29, 2013
8:22 am

Thank you, I have just been searching for info about this topic for a long time and yours is the greatest I’ve found out so far. However, what in regards to the conclusion? Are you sure in regards to the supply?

Posted by: Interior Paint
July 25, 2013
6:13 pm
4 Trackbacks
June 23, 2015
2:26 pm

[…] does this mean for business? Good question. Social engagement has evolved into the new production line.  The Social businesses embracing this phenomenon are able to build expertise by making knowledge […]

Posted by: Social is the new production line for business | Social Business Insights Blog
February 7, 2015
10:37 am

[…] und anscheinend bei allen Beteiligten vorhanden, Graham Kittle von IBM spricht beispielsweise im “a smarter planet blog” von nichts weniger als einer rund um Wissen aufgebauten, möglichen neuen […]

Posted by: Social Enterprise Plattformen - das Facebook für Firmen?
April 22, 2014
4:03 am

[…] economic force that we’ve never seen.  What does this mean for business? Good question. Social engagement has evolved into the new production line.  The Social businesses embracing this phenomenon are able to build expertise by making […]

Posted by: Social Is The New Production Line For Business | My great WordPress blog
February 1, 2014
1:59 pm

[…] business is fast becoming known as the 21st century’s new production line of innovation . Production line carries a slightly chilling timbre for me – it smacks of Fordism, Taylorism and […]

Posted by: The warp and weft of work: unpicking the social business production line | Notes from a fashion outsider
Post a Comment