By Manoj Saxena
I’m an entrepreneur at heart. I love to shepherd businesses from concept to reality. Earlier in my career, I launched, built and sold two technology companies.
One of those companies was purchased by IBM, which launched the next phase of my career, when I became an intrepreneur. At IBM I was tapped to lead the team charged with turning Watson from a Jeopardy-playing experiment into a set of technology solutions capable of transforming industries. During our short three year effort, we’ve applied Watson to a variety of industry challenges, from health care to financial services and retail, and demonstrated the power of the new era of computing where cognitive systems think, improve by learning, and discover insights in massive amounts of data. Continue Reading »
By Harry van Dorenmalen
Societies across the world are reaping huge benefits from the new natural resource that is data. But at the same time that people are experiencing improvements in public safety, health care, flood protection, weather prediction, transport planning or water resource management, politicians around the globe are grappling with how to legislate data.
Here in Europe, the European Commission’s DG Connect has been instrumental in promoting an innovative Digital Economy. However, rhetoric that is currently emanating from parts of Europe reminds me of this: that in mid-19th century Britain, laws forbade the use of self-propelled vehicles without a person walking in front, waving a red flag to warn pedestrians of a vehicle’s approach and to slow its speed. This dramatic measure hindered early automotive adoption. Continue Reading »
By Rich Schwerdtfeger
Throughout the history of computing, software has typically advanced more quickly than the hardware on which it runs. But that’s not the case when it comes to documents and mobile devices. All too often, things like PDF documents and HTML pages are laborious to operate on a mobile device or limited in capability. When you consider the widespread and unrelenting proliferation of mobile devices, from smart phones to tablets, the problem was only going to get worse.
At IBM we viewed the challenge as an accessibility issue, one that was preventing consumers from viewing their desired content. So we set out to collaborate to create a solution that would help the literally billions of mobile users access and consume documents easily and without degradation of performance.
When developing an accessibility strategy for software we try to take a holistic view that is heavily dependent on open standards. When we set out on this journey, our two primary documentation formats were XHTML and PDF. Continue Reading »
By Kimberly A. Whitler
The recipe for good marketing is a mixture of both art and science – combining the creative elements of branding with the technological impact and insights of digital analytics. As companies across a wide range of industries move from manufacturing to selling directly to consumers via stores, mobile, and e-commerce channels, the formula for success revolves around engaging consumers and understanding the individual preferences of shoppers.
The latest company to transform its business model is Swiss-based chocolatier Lindt & Sprüngli. Lindt, founded in 1845, has become one of the world’s most consumed confections through innovative candy-making techniques and superior chocolate recipes. Fast forward to today and Lindt is hitting its sweet spot transforming its business
model – from simply manufacturing chocolate to selling directly to consumers. Continue Reading »
By Christopher Altchek
In today’s “mobile first” world, creating content with a laser focus on distribution is more important than ever.
Content consumption patterns have evolved dramatically from just four years ago as smart phones per capita globally has grown from 4 percent in 2008 to 22 percent in 2013. With content consumption shifting to mobile devices at a rapid pace, businesses that are trying to reach their customers need to very clearly define the audience and its consumption habits.
For example, are you targeting college students who live on SnapChat and Instagram or are you targeting a CMO who goes from meeting to meeting, checking their email and Twitter feeds religiously? Knowing your core audience and understanding their behavior is crucial to building a mobile strategy. Continue Reading »
By Jeff Margolis
When I was just 19 years old, I was diagnosed with a chronic illness, Crohn’s Disease, whose treatment included 100 days in a hospital and, over several years, seven major surgeries. There is no cure for this disease, but I learned to cope with it—controlling its symptoms in part through a discipline of diet, exercise, attitude and sleep. This experience taught me that it’s important not to see oneself as a victim of disease. We can take charge of our health and make our lives better.
Now, as chief executive of Welltok, a leading health optimization company, I’m a man on a mission. My goal is to transform the healthcare system from providing “sickcare” to helping consumers be and stay as healthy as they can individually be. Healthcare consumers should be at the center of an integrated system where people, their employers, care providers and insurance companies support a community of health—with the individual in charge. I believe that this approach is crucial if we hope to cure our sick healthcare system.
Last year, Welltok launched the ability to create and sustain just such an environment, called CaféWell. It’s a dynamic health optimization platform where individuals are connected with the tools and support they need to manage their own health, and are rewarded for making healthy choices. Currently, over 10 million consumers are eligible for CaféWell through their population health managers, including leading health insurance plans, ACOs and healthcare systems.
By David Laverty
Organizations are struggling to leverage their data to innovate and transform their business, not just as it relates to their systems but who to put in charge. Many CEOs are recognizing the importance of data, but their CIOs or CTOs are already over-taxed with infrastructure initiatives. This is why a new role is rapidly emerging in the market – the Chief Data Officer (CDO).
The CDO’s job, put simply by one CDO, is to provide “Actionable, Accurate, Accessible… Data”. To accomplish this, they work closely with line of business leaders as well as IT. They are the bridge between what a department wants to accomplish and how to get it done. This puts them in high demand. IBM’s Vice President of Big Data, Integration and Governance, Inhi Suh, predicted that more organizations will add a CDO to their management teams in a recent Information Week article. Continue Reading »
By Steve Hamm
Meet Doris, an 85-year-old woman for whom a cardiologist is considering prescribing a popular blood-thinning drug. The doctor is concerned about the potential for an adverse reaction, so she runs a swab across the inside of Doris’ cheek to collect a tiny amount of genetic material. The sample goes to a lab for testing and the results come back via Doris’ electronic medical record. The news is good. Doris can use the drug.
This almost magically simple procedure is at the heart of a new system for evaluating drug effectiveness and safety being offered by Coriell Life Sciences, a one-year-old Camden, NJ-based company that’s bringing genomic science to bear on everyday medicine. “We empowering doctors and helping patients by simplifying genomic science,” says Scott Megill, Coriell’s co-founder. The company’s easy-to-use yet sophisticated technology impressed the judges at the annual IBM SmartCamp contest finals in San Francisco on Feb. 6. They presented Coriell with IBM’s annual Entrepreneur of the Year award. The winner of a popular vote conducted online was the UK’s Shopa, a social advertising company. Continue Reading »
By Steve Hamm
Amid the chaos of civil war, Abdigani Diriye’s family fled Somalia in a rush when he was just five years old. Diriye and his sister escaped to London in the care of a 19-year-old aunt; his father flew to Sweden; and his mother made her way through the battle zone to Kenya.
Diriye’s childhood experience was common for Somalis of his generation. Many people had it much worse. But Diriye stands out in another way: After living in the UK and the US for 25 years, he’s returning to Africa next month to help solve its many problems—as a new member of the team at IBM Research – Africa. “It could have easily been me still in Somalia living on $2 a day with no access to clean water,” he says. “It’s my social responsibility to go back and give back.”Continue Reading »
By Sandy Carter
Once upon a time, Silicon Valley was the only place in the world where entrepreneurship seemed to happen through spontaneous combustion. So cities and countries all over tried to copy it–with only modest success.
Well, something strange is happening in the early years of the 21st century. Startup fever is on the move, both within the United States and globally.
The spirit of global entrepreneurship will be on display Feb. 6 in San Francisco, where the IBM SmartCamp program will present its fourth annual Entrepreneur of the Year award. The contestants, boiled down from 1200 applicants, qualified for the finals via a series of regional contests last year. They hail from Brazil, Turkey, the United Kingdom, the Middle East, Australia and Malaysia—as well as a couple of unlikely spots in the United States, Camden, N.J., and Fresno, Calif.