By Steve Hamm
Chief Storyteller, IBM
The last mayor of New York, Michael Bloomberg, captured headlines when he declared that NYC would someday overtake Silicon Valley as the world’s tech capital.
The current mayor, Bill de Blasio, is less bold in his pronouncements but no less aggressive in his deeds.
De Blasio’s program was on display at a tech-industry gathering in the DUMBO (Down Under the Manhattan Bridge) section of Brooklyn last evening–venue: Made in NY Media Center by IFP. City officials, business leaders and entrepreneurs discussed initiatives and business conditions at the second stop in the city’s Digital.NYC Five-Borough Tour–a series of events aimed at helping entrepreneurs succeed in the city. Continue Reading »
By Samir Mahir
Each January, the world’s greatest tennis stars meet in Melbourne to kick off a new year of Grand Slams. They’re greeted, of course, by more than 640,000 tennis fans – ready to watch each serve and volley.
At Tennis Australia, we strive to provide a premier tournament experience both on and off the court. That’s why we’ve teamed up with innovative technology partners to not only enhance the consumer tournament experience but also find new ways to offer some of the world’s best athletes deeper insight into the game they love. Continue Reading »
By James Bales
Fortunately for many, Juno, the blizzard that hit the Northeastern part of the United States last week, was not the storm of the century the U.S. National Weather Service predicted. However, there was still a lot of planning and precaution taken by utilities companies to ensure citizens, as well as road crews and linemen stayed safe on the job while working around the clock to restore power. With their best workers on standby and ready to respond, utility companies across the Northeast scheduled all personnel to report to work immediately.
By Nick Adams
For today’s customers, online engagement is often the first point of contact with a brand and sometimes their only measure of customer service.
At Telstra, we recognized that as part of our continual customer focus, we needed to establish a two-way digital dialogue with our customers and get better at delivering a seamless, multi-channel experience. We also wanted to meet their changing expectations and speak to them on a more personal level.
To do it, Telstra embarked on a data-driven digital overhaul in 2011. Back then all 1.8 million weekly visitors to the Telstra website were being presented the same digital experience. The discrepancy between online and offline interaction was not acceptable – for us as a company, for our staff and our customers.
Together with IBM, we strengthened our CRM capabilities and developed a first-of-a-kind Enterprise Marketing Suite. The result is a 360 degree view of customer engagement and the capability to deliver targeted, real-time marketing, and ultimately, higher satisfaction levels for our customers. Continue Reading »
By Yolanda Wang
Even in a world where consumers consult multiple online sources for every purchase they make, the store associate remains the most important face of the retail establishment.
With over 70 percent of shoppers making their most recent purchase in a brick-and-mortar store, it makes good sense for retailers to invest in tools that allow their store associates to provide individually-tailored, real-time customer engagement.
Lately, that’s meant simple and intuitive mobile apps that can turn even inexperienced associates into expert advisors equipped with insights drawn from data and analytics, the collective intelligence of the enterprise, the latest market trends, and data specific to each customer.
And that’s just for openers, because retail customers want more savvy associates who can ensure each shopping trip has a successful outcome. According to IBM’s recent retail study, the number of consumers who consider it important for an associate to solve an out-of-stock problem via a mobile device increased from 41 to 46 percent in the past year. Continue Reading »
By Ratnakar Lavu
Kohl’s has put its stake in the ground with a new goal to be the most engaging retailer in America. Technology and analytics are a major part of reaching this goal.
Since the first Kohl’s store opened in 1962, so much has changed in the retail industry. Digital and mobile technologies are transforming the business landscape in key ways – blurring the line between physical and digital space and changing the way people and businesses interact.
Companies need to constantly redefine and innovate their strategy to keep up with the pace of change and this is especially true for retailers. At Kohl’s, we are constantly listening to our customers for insights into how we can best serve them. Continue Reading »
One of our young inventors grew up in a small town in rural South Carolina; another came from Bangladesh; and a third got hooked on computers at age seven in Haifa, Israel. What these three have in common is their youthful optimism and their dedication to one of IBM’s core values: innovation that matters for our company and the world.
This is no empty slogan: Today, IBM announced that it received a record 7,534 US patents in 2014, marking the 22nd consecutive year that the company topped the list of US patent recipients. Amazingly, on average, we receive more than one new US patent for every hour of every work day.
Hidden behind the raw statistics is an exciting insight: IBM’s young scientists, software programmers and engineers are making important contributions to the company’s innovation achievements. (Thoughts? Tweet to #patent, #invent.)
Continue Reading »
By Chris Poulin
Cars are headed to the cloud. The hottest trend right now in the auto industry is the connected car. And the cloud, with its massive storage, processing, and analytical heft, will power this shift to wired cars. In fact, the auto industry is one of many industries that are working on making their business secure in the cloud.
The momentum behind the connected car is unstoppable. We’ve already seen how cars networked to auto makers’ safety and assistance services help to save lives. In addition to linking with smart devices, we are now seeing cars that can swap signals from sensors in traffic lights, buses, and signs along the road to warn of accidents and cut congestion. Continue Reading »
By Ernie Hu
For farmers who lack convenient, reliable access to in-person or Internet-based services, mobile is giving them the power to do everything from staying connected to increasing crop production.
Such mobile access is becoming especially important in countries like China that have vast rural populations and whose economic stability is directly linked to investments in agriculture. Recent reports show that approximately 596 million tons of crops will be needed to feed China’s population, which is predicted to reach 1.4 billion by 2023. Continue Reading »
By Steve Hamm, IBM Writer
Nader Iskander, the founder and CEO of EME International, in Cairo, Egypt, isn’t afraid to make a bold bet on a big idea. Way back in 2004, he created a company to develop innovative enterprise mobility solutions across the region. Today, mobile is taking off in Egypt.
And now Iskander is expanding to what he believes will be the next big thing in the region: cloud computing. . “We like to be innovators; first movers,” says Iskander. “There’s huge potential in the cloud to improve our customers’ productivity and profitability.” Already, EME has made a major sale of cloud-based software–to a major Egyptian automobile company.
EME International was among the first 20 Egyptian software makers to complete a cloud computing development program designed by Egypt’s Information Technology Industry Development Agency and IBM.