By Clay Luthy, Global Distributed Energy Resource Leader, Energy & Utilities Industry, IBM
With gas prices hovering at $4.15 per gallon where I live, the talk of electric vehicles (EVs) has increased with vigor. More of my neighbors and friends are toying with the idea of making the switch – much of their reluctance though stems from the fear of inconvenience – will I find a charging station as easily as a gas pump, how will this impact my energy bill, how far can I go on a single charge? These consumer concerns are driving new innovations – uniting forward thinking players to perfect and deploy a smarter EV driving experience.
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By Jonathan Marshall, Chief, External Communications
Pacific Gas and Electric Company
Electric vehicle (EV) owners and electric utilities may soon enjoy a much closer and more fulfilling relationship than traditional car owners have with gas stations, thanks to a new pilot project announced today by IBM, Honda Motors, and Pacific Gas and Electric Company (PG&E). This collaboration aims to demonstrate the ability to optimize the charge schedule for each customer’s EV battery so that the needs of customers and the electric grid are satisfied on an ongoing basis. That’s still a stretch for most utilities. Continue Reading »
By Andrew Juarez
Lead Systems Specialist
Information Systems and Services
Coca-Cola Bottling Co. Consolidated
My company has a huge thirst for data. It’s one of the key resources that keeps our operations running smoothly as we produce roughly 150 million cases of soft drinks each year and distribute them to stores and restaurants throughout 11 southeastern states.
The products we sell aren’t high tech. They include sparkling beverages such as Coke and Sprite, bottled water, juices and sports drinks. But our business increasingly relies on cutting-edge technology to keep the bottling plants, warehouses and delivery trucks operating optimally in an increasingly competitive business environment. The pressures on us: We need to run lean and to get the freshest beverages to consumers when they’re thirsty.
By Alistair Rennie
GM, Collaboration Solutions
IBM Software Group
The iPad 2 and Kindle Fire will top many holiday wish lists this year. But not only can you play Angry Birds on these devices; tablets can be used at work, too.
Increasingly, employees are bringing in the technology they use at home and demanding the IT department accommodate them.
For years, companies have issued mobile devices to busy executives and sales representatives who depend on their company-issued devices to get the job done. However this thinking is antiquated. In today’s increasingly mobile culture, accessing critical business applications via mobile devices is a must-have for all employees.
In response, many organizations worldwide are adopting a BYOD (Bring Your Own Device) approach. Approximately 72 percent of firms surveyed by Aberdeen Group say they allow employees to use their own smartphones or tablets for work. And a recent IDC survey said that 95 percent of workers have used technology they purchased for themselves for work. I recently met with a CEO of large and fairly conservative company in Germany who purchased 1,000 iPad devices for their employees.
The dust is settling in the cloud-o-sphere, yet this is by no means a mature industry. For one thing, the way corporations are using clouds is rapidly evolving. Based in part on the results of a survey of global business and IT leaders, some of my colleagues in IBM’s consulting ranks have come up with an analysis of the state of play that clarifies what’s going on.
They see three phases in the evolution of cloud computing for the enterprise: 1) Taking cost out of the data center via increased utilization of computing resources, 2) Using cloud services to improve business processes and operational effectiveness and 3) Innovating–using the cloud to enable new business models and to try them out quickly and inexpensively.
That third phase is just now taking hold, says David Hughes of IBM’s Global Business Services. “Business executives see that the next wave of cloud is about innovation. They see how the cloud can change the rate and pace and economics of innovation. They can try out a lot more things and push innovation forward in a variety of ways.”
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By Joi Ito
Director, MIT Media Lab
A speaker at THINK: A Forum on the Future of Leadership, in New York City today
The Internet has enabled the cost of the production and distribution of ideas and information to plummet nearly to zero–resulting in an explosion of ideas and a low cost of collaboration. This has prompted a great deal of innovation, but also a complexity, speed and capacity for amplification that makes the world a difficult and dangerous place for many organizations and human-made systems designed for a slower and simpler era.
The cost of planning, predicting and managing rapidly changing, complex systems often exceeds the cost of actually doing whatever is being planned and managed. In fact, it can be often easier to try something and iterate than to try to predict the outcome and manage the risks. Most great ideas as well as dramatic failures have been unpredictable and are only obvious in hindsight. (Don’t get me wrong: foreknowledge and planning are useful and, often, necessary; they’re just not sufficient.)
In such a world, leadership hinges on the ability to master a broad set of skills and character traits necessary for fostering a robust system, including courage, flexibility, speed, values and a strong vision and trajectory. It’s more important to have a strong compass than a detailed street map since the map is probably outdated and wrong.
Every tech company attempts to sell potential customers on the promise that its products and services will deliver a superior return on the customer’s investment dollars. That’s not a particularly difficult task when you’re talking about traditional IT investments, which seek to improve the efficiency and productivity of the IT function itself. But it’s harder when the purpose of the investment is to boost the performance of an entire business, including placing a value on the benefits received by the customers’ customers. Such is the challenge facing IBM when it hawks its Smarter Planet solutions.
A year ago, IBM’s leaders commissioned the IBM Center for Applied Insights, an internal research group, to come up with a way of presenting the whole array of gains from Smarter Planet projects by focusing on vertical industries. The group created a new methodology for gathering and analyzing pertinent information and placing dollar values both on the components of a project and on the entire effort. The initiative, called “ROI for Smart,” has resulted in series of reports analyzing the returns for specific projects in eight industries. Steve Rogers, the director of the Center, says that unlike other approaches in the tech industry, “this is not about measuring the ROI of IBM’s products and services; it’s measuring the ROI of pursuing a Smarter Planet path and achieving higher levels of business competency.”
As a reporter covering the enterprise technology industry for two decades, I was deeply skeptical whenever tech vendors claimed that they had come up with their own assessments of the value they could create for customers. I still am. But I’m also impressed with the results that Rogers and his team have come up with.
You can decide for yourself if their analysis is credible by reading the reports:
Healthcare: Capturing Value from Patient Centered Care.
Retail: The Value of Smarter Merchandising.
Electronics: The Road to Customer Intimacy.
Banking: The Value of Credit Risk Management.
Transportation: The Value of Customer Centric Sales & Services.
Government: The Value of Smarter Social Services.
Telecom: Smarter Communications Through Analytics.
Chemicals and Petroleum: The Value of Smarter Oil and Gas Fields.
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This is the third in a series of three essays about the potential payoff from applying Smarter Planet thinking to businesses. The first two essays can be found here and here.






