by Yuchun Lee, Vice President and General Manager, Enterprise Marketing Management, IBM
The man in charge of IBM’s effort to support chief marketing officers learned how to take a chance while “Bringing Down the House in Las Vegas.” This past week however, Yuchun Lee, vice president of IBM’s enterprise Marketing Management Group, has been leading the marketing discussion at the IBM Smarter Commerce Global Summit in Madrid. Continue Reading »
by Saul Berman, Strategy and Transformation Leader, IBM Global Business Services
One of the most interesting findings in our new Global CEO study being released this week is how CEOs are changing the nature of work by adding a powerful dose of openness, transparency and employee empowerment to the traditional command-and-control operating structure of the past. Outperforming CEO’s are even more likely to move in this direction. Continue Reading »
by Secretary Al Delia, North Carolina Department of Health and Human Services
Twelve billion dollars.
That’s the price tag for providing vital Medicaid services to 1.5 million North Carolinians. That kind of money is crucial for so many of our citizens in need, but the complexity of the system combined with such large sums of money also present an unwelcome opportunity for fraud, waste and abuse. Every year, Medicaid suffers losses at the hands of people intent on defrauding the system, and it’s potentially costing us millions in taxpayer dollars.
by Andrew Cole, MBA Candidate 2013, Robert H. Smith School of Business, University of Maryland
As a current MBA candidate with an interest in healthcare, many people have asked me what opportunities I see that will have a transformational effect on the healthcare industry. After attending the 2nd Annual Robert H. Smith School of Business & IBM Business Analytics Workshop, which focused on healthcare analytics, I can definitively say that advanced analytics will have a profound impact on the future of healthcare. Continue Reading »
By Paulo Albuquerque, Asst. Professor of Marketing, University of Rochester, Simon Graduate School of Business
Give a college student a question and you’ll get an answer. Give them an answer, and you’ll get a lot of questions. The right questions can trigger responses that represent an entirely new way to look at solutions to today’s most pressing societal and business challenges.
This is exactly what happened at the Simon Graduate School of Business where I teach business students to take an analytical approach to marketing. Instead of the usual case competition where students are asked to develop a strategy to address a specific business challenge, this time the university collaborated with IBM and regional business leaders to look at ways IBM’s Watson technology could be applied to a variety of industries. Continue Reading »
By Jack Danahy, Director for Advanced Security, IBM
There’s an evolution going on in the executive suite–emerging technologies like mobile, cloud and embedded devices are making the world more instrumented, and at the same time, producing huge amounts of data. Senior executives are paying close attention to these emerging technologies, not only because of the opportunity to learn more about behavior, but also because of the potential security risks they pose. With this, security is increasingly moving beyond simply a technology issue to a business issue. Continue Reading »
By Rich Hume, General Manager of IBM Europe
In an ever more globally integrated economy, Europe has headlined one of its key competitive differentiators: Research and Development.
A fact acknowledged by Horizon 2020, the European Union’s ambitious € 80 billion program for research and innovation.
Part of the drive to create new growth and jobs in Europe, Horizon 2020 will see projected EU research investment increase by as much as 46% compared to the current EU research programs, when it begins in 2014.
That’s no small bet.
As it stands, the EU’s current round of research investment funding is expected to create around 174,000 jobs in the short-term and up to 450,000 jobs and € 80 billion in GDP growth over 15 years. Continue Reading »
Ever since his grad student days at Hebrew University of Jerusalem, Amir Ronen, now a scientist at IBM Research - Haifa, has been thinking about the intersection of game theory and computer science. In fact, he’s one of the leaders in a sub-discipline, called algorithmic game theory, which lies at the intersection of the two fields.
Ronen believes that this line of thinking could lead to important breakthroughs that will help us improve everything from transportation systems in cities to environmental protection regimes. “I’m dreaming of an ultimate game theory engine–a miracle engine that helps us make better decisions,” he says.
He is one of six scientists who recently received the prestigious Godel Prize, which is awarded each year by the Association for Computing Machinery for academic papers what contribute significantly to scholarship concerning algorithms and computing theory. The ACM cited Ronen and his co-author, Noam Nisan, along with the authors of two other papers, for laying the foundation for growth in algorithmic game theory.

