In 1956, IBM decided that Switzerland would be the location for its first R&D lab outside of the US.
Why? Access to skills. Besides Switzerland’s own top universities, such as ETH Zurich and the University of Zurich, the country itself is centrally located to recruit skills from all across Europe.
But don’t take my world for it. Watch this short video from the early 1960′s with A.P. Speiser, the first director of the IBM Research lab in Zurich and the man responsible for making it happen.
After a brief geography lesson, we was a professor at ETH Zurich after all, he explains the rational.Flickr Video